The Rerun Is Born: October 20, 1952

At the end of the 1951-52 television season, I Love Lucy had skyrocketed to the top of the ratings chart. In just its first season, 39 hilarious episodes were broadcast, each building on an audience that was breaking records. Like almost all other television shows, each broadcast was “watch it or miss it.” Even telefilms were […]

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ICONIC COLLECTIBLES: I LOVE LUCY, 1952

ICONIC COLLECTIBLES: I LOVE LUCY, 1952 I Love Lucy merchandise made millions of dollars for Desilu Studios throughout the 1950’s. The most collectible of these products were manufactured in the earliest seasons of the show. Pictured below, the I Love Lucy-Lucy Ricardo rag doll and the rarest, most valuable I Love Lucy collectible, The Desilu […]

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Checkers the Dog Lets the Cat Out of the Bag, September 23, 1952

Much had changed in television since the 1948 Presidential election. Uncle Miltie, Lucy, Mama, and a multitude of news programming had changed the way families received entertainment and information. Politicians were just testing the waters, and Eisenhower’s gentle “I Like Ike” television campaign was politic’s first success. Ike’s running mate, Richard Nixon, was on the […]

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The Baby, December 8, 1952 – January 18, 1953

This I Love Lucy story arc is the pinnacle of the television event for entertainment. As Christmas, 1952 approached, TV’s top show was enjoying record-breaking ratings and enormous publicity. American audiences had flipped for Lucy Ricardo’s independent spirit and Lucille Ball’s comic genius. The second season premiere, the famous “candy factory episode” had placed Ball and the […]

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